Friday, June 10, 2011

Article Marketing, How It Works

Write and then distribute articles to various publishers on the Internet. When they publish them, this can lead to traffic and sales growth on your web site or blog. With practice, you could easily write one or two a week (or month) in less than half an hour with a little more time in editing and reviewing it to make sure it is suitable for publication.

So how does this really work?

Quite simply, ezine editors and web site owners are literally begging for quality content they can use. For ezine publishers, quality content is essential. It encourages their subscribers to keep reading rather than unsubscribe, and ezines that are read are far more profitable for the publishers, whether via advertising or other revenue streams. For web site and blog owners, content equals traffic.

It's really that simple! The more content you provide, the more traffic you attract from the search engines, especially search engines like Google who are content-crazy. By simply providing content that publishers can use in their ezines and on their web sites/blogs, you can get your name all over the internet very quickly, boost your credibility, bring in large droves of traffic, and increase your sales levels. Many people submit articles the wrong way and get very little result.

Why Article Marketing?

You may be thinking, "Why would someone go to the trouble of writing an article, and then submit it for free to online publishers? What do I get out of this?" Great question! There is method to this madness. You, as the author of the article, are getting many things in return for providing "free" content. You are not receiving money directly for the article, but you do receive three very important things that are massively valuable if you have a website/blog.

Three Reasons for Article Marketing

1. Article Marketing builds links.

2. Article Marketing gets the word out about your website, bringing widespread exposure and an increase in targeted traffic. 3. Article Marketing can help establish you as an expert in your niche and build customer confidence.

How it all works:

Each time an author submits an article, he includes his resource box. A resource box is a short author bio, which also includes a link back to the author's website. Every time a website owner decides to publish a free reprint article, he also includes the author's resource box. So, every time the article is picked up for publication the author's name and a link back to the author's website are published also. The author builds links and increases exposure for his website. The people clicking through to his website will be doing so because they found his article helpful, and since his article is on the same topic of his website the article generates targeted traffic.

Yes, you are letting publishers publish your articles for free, but that's the whole point. That’s what is going to get your article widespread distribution, builds links to your website, establishes you as an expert in your field, and brings increasing exposure to your website. As Steve Shaw has said, “How about this--instead of thinking of Article

Marketing as writing articles for free, think about it as letting other people market your website for free.”
Keith Kranc is the Co-Founder of the Third Tribe MLM, he specializes in coaching network marketers on attraction marketing, personal branding and team building. To learn more about Trump Network Reviews go check out his website. In fact he has recently made available a "what's working now" type of training for free, at WorkwithThirdTribe

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